100: the rothko rainbow
what color are you?
In February, I rewatched Mad Men. Season two, episode seven, Bert Cooper buys Four Reds by Mark Rothko for his office, sending the entire firm into a debate over the investment potential of “smudgy squares.”
“Maybe you’re just supposed to experience it. ’Cause when you look at it, you feel something, right? It’s like looking into something very deep. You could fall in.”
On a whim in April, I posted five of my favorite Rothko paintings. It became my top-performing note to date. There’s just something about Rothko that’s easy to love. Driven by a desire to communicate something shared and deeply human, he painted to explore fundamental emotions like tragedy, ecstasy, and doom.
The paintings are simple, but never static. A sunset. An ocean. Sunlight in your eyes as you look up from the grass. Every color under the sun, working together and sometimes entirely alone.
I present to you: The Rothko Rainbow.
Find your aura. Which color are you?
And if you’re looking for a little outfit inspiration, I put together a few looks to match your palette to your mood.
Stay toasted, xx.


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Love this! Marc Rothko is my cat's namesake and was the subject of my thesis in uni. Thank you for this!
Love this. Wrote my senior thesis on Rothko so this dispatch brought me a lot of joy :)